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About Us

Launched by a resolution of the Council of Ministers in 2018, Jada was created to support the development of Saudi Arabia's thriving venture capital, private equity, and private debt ecosystem.

We invest in Saudi-focused funds which can in turn finance the growth of Small and Medium Enterprises (SMEs) in Saudi Arabia.

Our Mission
Our Mission

To provide funding to Saudi SMEs through commercially sustainable investments in venture capital, private equity, and private debt funds.

Our Vision
Our Vision

To be a catalyst of development for the Saudi venture capital, private equity, and private debt ecosystem.

Our Mandate
Our Mandate

Conducting business in a disciplined manner to ensure the financial sustainability of the program. Achieving the desired developmental objectives through the enablement of SMEs in order for them to increase their contribution to job creation and GDP diversification.

Our Values

integrity

Strive for excellence and innovation

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Collaborate towards a shared vision

Partnership

Foster growth, both for our ecosystem and employees

Integrity

Ensure and maintain a strong culture of integrity and responsibility

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Our Story

Established by a resolution of the Council of Ministers, Jada was launched by the Public Investment Fund in 2018. As a key component of Saudi Arabia’s Vision 2030, Jada plays a vital role in advancing the Kingdom’s comprehensive economic and social transformation.

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The Meaning of Jada

Discover what Jada stands for and what we represent: unlocking, nurturing, catalyzing, and sustaining growth in the Kingdom.

Derived from the Arabic for abundant, widespread rains, the word Jada symbolizes generosity - a value that lies at the core of our mission. We see our role as a patron of Saudi business, empowering the funds that fuel local and regional innovation and entrepreneurship. Through strategic investments, we create the conditions necessary for a thriving, fertile economic landscape in Saudi Arabia.

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Jada was established to help realize the ambitions of Vision 2030, supporting the Kingdom’s economic development through commercially sustainable investments in venture capital, private equity, and private debt funds which in turn provide funding to Saudi SMEs.

Through disciplined investment and strategic fund partnerships, we provide the financing necessary to accelerate a thriving, competitive national economy.